We’ve got you — protect voter trust with the right messaging

Customizable social media messaging for election officials to share clear, calm, and accurate information when it matters most.

This toolkit provides nonpartisan social media graphics and captions so you can communicate in minutes, not hours.

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Highlighted messaging

Ready to use

Rumors and disinformation

Testing election equipment

Build trust by sharing how and when voting machines are tested.

hacking, malfunction, tampering

Needs customization

Changes in voting

What ID do you need to vote?

To prevent issues at the polling place, share your state’s ID requirements for voting in person.

registration, SAVE Act, voter ID

Ready to use

Threats to voting

Don't let fear stop you from voting

Remind voters of the importance of their vote while sharing ways to report issues.

fear, intimidation, rumor

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Needs customization

Threats to voting

Poll workers should prepare for an emergency

Four simple actions to take if an emergency occurs.

emergency, federal agents, poll worker

Needs customization

Threats to voting

When you see something, say something

If there is an incident, direct voters to action.

fear, threats, violence

Ready to use

Rumors and disinformation

Why are new voters getting added to the voter rolls if the deadline passed?

Educate voters on the voter registration process.

eligibility, record, VR

Needs customization

Rumors and disinformation

Why is my ballot being placed in a separate bin?

Explain what happens to a ballot when a scanner malfunctions and an auxiliary bin is used.

Auxiliary bins, malfunction, misinformation

Ready to use

Rumors and disinformation

Barcodes on mail ballot envelopes

Break down what information a mail ballot envelope might contain.

absentee, UOCAVA, VBM

Ready to use

Rumors and disinformation

Betting odds aren’t election results

Remind voters that prediction market trends do not reflect actual election results.

misinformation, official, tally

Ready to use

Rumors and disinformation

Check information from robocalls

Spread awareness that robocalls could be sharing false information.

misinformation, proof, verify

Ready to use

Changes in voting

Drop Off and Go

Inform voters about how they can drop off their mail ballots in person. This is practiced in AZ and CA.

location, VBM, vote by mail

Ready to use

Post-election problems

Election results are certified!

Announce certified election results and build trust by breaking down key steps.

certify, results, tally

Ready to use

Rumors and disinformation

How mail-in voting is secure

Inform voters on how mail-in voting is made secure.

absentee, UOCAVA, VBM

Ready to use

Changes in voting

ID and Go

Inform voters about ID and Go as an in-person mail ballot return option. This is practiced in AZ and CA.

location, VBM, vote by mail

Ready to use

Rumors and disinformation

If you see something, say something

Let voters know who to talk to if there is an issue at their polling place.

fear, threats, violence

Ready to use

Changes in voting

In person mail ballot drop-off options

Provide in person options for voters who are returning their mail ballots.

location, VBM, vote by mail

Needs customization

Changes in voting

In-person voter accessibility

Let voters with disabilities know about the options available to them for in-person voting.

ballot marking device, BMD, in person

Needs customization

Changes in voting

Options for voting with a disability

Share voting options and resources for individuals with disabilities.

ballot marking device, BMD, disabled

Needs customization

Threats to voting

Preparing for natural disasters

Help voters prepare for natural disasters and share how election offices secure voting and respond to emergencies.

outtage, power, storm

Needs customization

Post-election problems

Recounts take time

Share that the election is being recounted, the reason, and why it takes longer.

audit, count, results

Needs customization

Post-election problems

Results are being contested

Explain why election results are being contested and how this creates delays.

count, judge, recount

Needs customization

Changes in voting

Today is Election Day!

Remind voters that it’s election day while sharing helpful information for voting in-person or by mail.

absentee, drop box, VBM

Ready to use

Rumors and disinformation

Voting by mail confusion

Reassure voters about voting by mail by highlighting how it’s a legal and secure voting option.

postal, USPS, VBM